首頁(yè) 即時(shí)動(dòng)態(tài) 林禾木邦總監(jiān)鄭志強(qiáng):情感營(yíng)銷,洞察家居消費(fèi)新風(fēng)向

林禾木邦總監(jiān)鄭志強(qiáng):情感營(yíng)銷,洞察家居消費(fèi)新風(fēng)向

來(lái)源:家居百科 時(shí)間:2025年07月20日 00:09

千年舟新品發(fā)布會(huì):紋藝覺(jué)醒,生生不烯 千年舟新品發(fā)布會(huì):紋藝覺(jué)醒,生生不烯

On July 18th, the "Wen Yi Awakening, Sheng Sheng Bu Yin" new product launch event by Qian Nian Zhou was successfully held in Qingyuan. Over 500 guests, including furniture factory clients, distributors, regional chamber of commerce leaders, and other guests from Qingyuan and surrounding areas, attended the grand event. Guided by technology and design, Qian Nian Zhou is navigating the wave of green home living, delivering the concept of healthy and environmentally friendly homes to thousands of households, making "a good board" the foundation for the beautiful lives of millions of families.

Mr. Zheng Zhiqiang, Sales Director of Qingyuan Linhe Mubang Home Furnishing Co., Ltd. pointed out in an interview that the young consumer主力軍 has new demands for home products, such as intelligence and scenario-based design, emotional value and personalization, environmental protection and sustainability, as well as modularization and efficient space utilization. Furniture factories are responding to these demands by launching innovative products like graphene black gold boards, adopting digital and flexible production, and upgrading marketing strategies. He also looks forward to Qian Nian Zhou strengthening the research and development of customized products, enhancing digital empowerment, deepening cultural empowerment and brand collaboration, and exploring more competitive cooperative models together.

Qingyuan, known as the "backyard of the Pearl River Delta," is also at the forefront of the transformation and upgrading of the home industry. At this new product launch, Qian Nian Zhou presented products such as graphene black gold board, PET light face board, furniture multi-layer ecological board, and zinc-efficient antibacterial multi-layer ecological board, all of which have been upgraded to ENF level, bringing an unexpected healthy and environmentally friendly living experience to the market. Accompanying the new products is the continued "Wen Yi Awakening·Masterpiece" IP series, which will provide a rich selection and more comprehensive residential function and aesthetic solutions for the Qingyuan and Pearl River Delta markets.

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