首頁 即時(shí)動(dòng)態(tài) 東方雨虹:專業(yè)守護(hù),民生責(zé)任擔(dān)當(dāng)

東方雨虹:專業(yè)守護(hù),民生責(zé)任擔(dān)當(dāng)

來源:家居百科 時(shí)間:2025年07月04日 14:08

Combating Housing Leaks: Dongfang Yu Hong's Commitment to Leak-Free Living Home is Where the Heart Is: Tackling the Problem of Housing Leaks in Modern Cities

In the concrete jungle of cities, a home is the warmest harbor in everyone's heart. However, leaky homes are like a stubborn "urban disease" that casts a shadow over the dreams of many families. Issues such as peeling wall plaster, moldy furniture, and neighborhood disputes caused by leaks not only erode the quality of living but also become a barrier between the people and a better life.

According to the China Building Waterproofing Association, the leakage rate of urban residential buildings in China has remained above 30% for many years. The property loss caused by leaks each year exceeds 100 billion yuan. For ordinary people, leaks not only mean real financial losses but also face the dilemma of no access to repairs. The long-existing "disorderly, chaotic, and poor" phenomenon in the home improvement repair market has trapped consumers in a triple困境 of not being able to find regular teams, not understanding repair quotes, and not receiving after-sales guarantees.

As a leader in the building waterproofing industry in China, Dongfang Yu Hong has keenly perceived this people's need. With its professional advantages in the field of building waterproofing, it was the first in the industry to launch a "Service the People, Refuse Leaks" public welfare campaign.

Over Two Decades of Deepening: From Single-point Breakthrough to Ecosystem Construction of Public Welfare Evolution

Looking back at Dongfang Yu Hong's public welfare path, the "Service the People, Refuse Leaks" activity originated in 2006. At that time, the Chinese real estate market was in a period of rapid development, but the supporting maintenance service system was seriously lagging behind. Dongfang Yu Hong was able to capture the pain points of the people, and with its professional advantages in the field of building waterproofing, it was the first in the industry to launch a free leakage repair service for old residential areas. Starting from the first pilot community in Beijing, the staff carrying detection equipment checking for leakage points door to door became the warmest footprint of the enterprise in that era.

Dongfang Yu Hong staff inspecting for leaks

Over the past two decades of development, this public welfare activity has completed a magnificent transformation from "single-point maintenance" to "ecosystem construction." From the initial single-point maintenance service to later holding popular science lectures to popularize waterproofing knowledge to residents, and now to building a diversified comprehensive solution covering the whole country and integrating digital services, the activity has undergone nearly two decades of in-depth development and continuous improvement. To date, the activity has reached more than 1,000 communities across the country, provided nearly 140,000 free consultations, and brought "no leaks" lives to nearly 600 special families.

Dongfang Yu Hong public welfare activity in action

Over two decades of public welfare running, Dongfang Yu Hong's pace has never stopped. In April 2025, Dongfang Yu Hong's "Service the People, Refuse Leaks" rain and Hong community service campaign was launched again. Coinciding with the 30th anniversary of Dongfang Yu Hong, this public welfare campaign plans to cover more than 60 cities across the country, provide free leakage investigation, convenient services, and popularization of leakage protection knowledge to more than 100 communities, and provide free repair services for special groups such as low-income households and disabled people, so that more people can enjoy safe, comfortable, and beautiful home life.

Fortifying Quality Defense: Craftsmanship and Innovation Forge the "Rainbow Service" Gold Brand

Public welfare is the初心, and what supports this初心 is Dongfang Yu Hong's almost rigorous self-demand for product quality and service experience. The birth and upgrade of its under-brand "Rainbow" is a concentrated reflection of this strategy.

In March 2025, Dongfang Yu Hong launched the "Rainbow" service brand, transforming mature experience from public welfare services into a commercial operation model and building a one-stop home service system covering six major categories: waterproofing repair, wall refreshing, pipe delivery, waterproof delivery, tiling delivery, and beauty sealing delivery. This move not only fills the service gap in the home market but also sets a new benchmark for industry services.

Dongfang Yu Hong Rainbow Service Brand

The core competitiveness of the Rainbow service brand lies in the construction of a new service model of "price transparency, material exceeds national standards, craftsmen strict selection, every order has quality guarantee." In terms of materials, relying on Dongfang Yu Hong's strong research and development capabilities, all repair materials have passed national environmental protection certification, eliminating the release of harmful substances such as formaldehyde and benzene, protecting family health. In terms of personnel, a strict training and assessment system has been established, and construction personnel must undergo more than 100 hours of theoretical learning and practical training, pass skill certification and regular assessment before going on the job, ensuring that technical ability and professional quality are both up to standard.

Every standardized delivery of Rainbow service is an interpretation of "craftsmanship." It builds a solid "quality trust" defense in the hearts of consumers with a quantifiable, traceable, and guaranteed service loop, truly rooting the promise of "refusing leaks."

Corporate Responsibility: Using Professional Ability to Repair Social "Cracks"

"Leakage is not a technical problem, but a people's problem. We are not only repairing the cracks in buildings but also repairing the cracks in life." This promise of Dongfang Yu Hong reflects the company's profound understanding of corporate social responsibility.

For a long time, the chaotic state of the home improvement repair market has restricted the development of the industry. Dongfang Yu Hong has established a benchmark for the industry through the establishment of a standardized service system. Dongfang Yu Hong also actively participates in the formulation of national standards, participating in the preparation of a series of national and industrial standards such as "Technical Code for External Wall Waterproofing of Buildings," "Pre-laid Waterproof Membrane," and "Safety Technical Specification for Building Waterproof Coatings." Guiding the industry to develop in a standardized and professional direction.

Dongfang Yu Hong participating in the formulation of national standards

From public welfare starting from the urgent needs of the people to building the "Rainbow" service system to lead the industry upgrade, Dongfang Yu Hong's practice outlines a clear path: the essence of corporate social responsibility lies in transforming core advantages into practical solutions to solve social pain points. When "repairing building cracks" and "repairing life cracks" melt into the same mission, the value of the enterprise breaks through the boundary of commercial profit and is closely connected with the well-being of millions of people.

Dongfang Yu Hong

In 2025, Dongfang Yu Hong welcomed an important moment of its 30th anniversary. Over the past 30 years, Dongfang Yu Hong has created commercial value while investing billions of yuan in public welfare, where there is a need, there is the presence of Rainbow people.

Dongfang Yu Hong integrates corporate social responsibility into its business strategy, solves social problems through public welfare actions, improves industry standards through brand upgrades, and realizes win-win outcomes through value creation. This mode of enterprise development and social progress resonating with each other not only demonstrates Dongfang Yu Hong's vision as a national brand but also sets a benchmark for Chinese enterprises to fulfill social responsibilities. From solving the pain point of leakage to protecting the safety of millions of homes, this 30-year practice of people's livelihood is the high score answer that Dongfang Yu Hong has given to the times and the people.

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